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Hospitality & Tourism Management (HTM)
HTM 3643 Geotourism (DS) Description: A unique tourism destination will be examined and evaluated in depth related to the authenticity of its environment, culture, aesthetics, and heritage emphasized through specific geotourism practices. Previously offered as HRAD 3643. Credit hours: 3 Contact hours: Lecture: 3 Levels: Undergraduate Schedule types: Lecture Department/School: Hospitality & Tourism Mgmt General Education and other Course Attributes: Diversity, Social & Behavioral Sciences HTM 3663 Hotel Food and Beverage Operations Prerequisites: 30 credit hours completed. Description: Examination of the products, production techniques, presentation, and service styles of hotel food and beverage operations. Planning, producing and marketing hotel food and beverage services. Previously offered as HRAD 3663. Credit hours: 3 Contact hours: Lecture: 3 Levels: Undergraduate Schedule types: Lecture Department/School: Hospitality & Tourism Mgmt HTM 3721 Overview of Beverages in the Hospitality Industry Prerequisites: Proof of minimum age 21. Description: Overview of the international dimensions, history, classifications, production techniques, distribution, and quality factors of beverages such as wines, distilled spirits, beers, and non-alcoholic beverages used in the hospitality industry. Responsible alcohol beverage service and management techniques. Previously offered as HRAD 3721. Credit hours: 1 Contact hours: Lecture: 1 Levels: Undergraduate Schedule types: Lecture Department/School: Hospitality & Tourism Mgmt HTM 3783 Hospitality Industry Human Resources Management Prerequisites: 30 credit hours completed. Description: Theories and practices used for personnel management in the hospitality and services industries. The organization of a human resources department, hiring, discipline, compensation, job analysis and performance evaluation. Previously offered as HRAD 3783. Credit hours: 3 Contact hours: Lecture: 3
HTM 4093 European Travel and Tourism (I) Prerequisites: Consent of instructor.
Description: In-depth examination of local/regional/national customs and cultures, and business practices related to travel and tourism in Europe. Previously offered as HRAD 4093. Credit hours: 3 Contact hours: Lecture: 3 Levels: Graduate, Undergraduate Schedule types: Lecture Department/School: Hospitality & Tourism Mgmt General Education and other Course Attributes: International Dimension HTM 4103 Hospitality Law and Ethics Prerequisites: 30 credit hours completed. Description: Examination of the laws regulating the hospitality industry. The interrelationships between law, the hospitality industry, and the public. Exploration of ethics, how legal principles apply in a global environment, and fundamental principles of tort and contract law. Previously offered as HRAD 4103. Credit hours: 3 Contact hours: Lecture: 3 Levels: Graduate, Undergraduate Schedule types: Lecture
Department/School: Hospitality & Tourism Mgmt HTM 4120 Advanced Special Events Management
Description: Hands-on study of special events, forums and conferences. Planning activities include conception, planning, implementation, and evaluation of an event, forum or conference including marketing, public relations and volunteer coordination. Previously offered as HRAD 4120. Offered for variable credit, 1-3 credit hours, maximum of 6 credit hours. Credit hours: 1-3 Contact hours: Other: 1
Levels: Graduate, Undergraduate Schedule types: Independent Study Department/School: Hospitality & Tourism Mgmt HTM 4163 Hospitality and Tourism Marketing and Sales Prerequisites: 30 credit hours completed.
Description: Strategies for marketing, sales and decision-making in the hospitality and tourism industries. Includes techniques and methods of customer identification, consumer behavior, competition, product, promotion, placement and pricing strategies as well as developing sales strategies to attract the target market. Previously offered as HRAD 4163. Credit hours: 3 Contact hours: Lecture: 3
Levels: Undergraduate Schedule types: Lecture Department/School: Hospitality & Tourism Mgmt HTM 4090 International Hospitality Studies Prerequisites: 45 credit hours completed.
Levels: Undergraduate Schedule types: Lecture Department/School: Hospitality & Tourism Mgmt
Description: Participation in a hospitality educational experience outside of the U.S. The international aspects of the hospitality industry especially in the country or countries included in the experience. Development of an understanding of local, regional and national customs and cultures through experiential learning. Previously offered as HRAD 4090. Offered for variable credit, 1-18 credit hours, maximum of 18 credit hours. Credit hours: 1-3 Contact hours: Other: 1
Levels: Graduate, Undergraduate Schedule types: Independent Study Department/School: Hospitality & Tourism Mgmt
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