Oklahoma State University

559

MC 5560 Specialized Sports Media Applications Prerequisites: Graduate standing. Description: Professional sports media at an advanced level. Special topics in areas such as sports media production, announcing, performance; sports feature, column and editorial writing. Course content varies by semester. Meets with SPM 4560. No credit for students in SPM 4560 during same semester or with same subtitle. Offered for fixed credit, 3 credit hours, maximum of 6 credit hours. Credit hours: 3 Contact hours: Other: 3 Levels: Graduate Schedule types: Independent Study Department/School: Media & Strategic Comm MC 5603 Integrated Marketing Communication Prerequisites: MC 2003 and SC 2183 or MKTG 3213; and graduate standing. Description: Planning and the value of coordinating the various promotional mix elements within a communication campaign to create maximum clarity and impact. Communication elements including advertising, public relations, direct marketing and sales promotion and examine strategies for combining and integrating them into an effective campaign. Theories, models and tools to make better promotional communication decisions. No credit for students with credit in SC 4603. Credit hours: 3 Contact hours: Lecture: 3 Levels: Graduate Schedule types: Lecture

MC 5733 Responsibility in Mass Communication Prerequisites: Graduate standing. Description: Interaction between mass media and society with emphasis upon the communicator's ethics and responsibilities. Meets with MC 4733. No credit for students with credit in MC 4733. Credit hours: 3 Contact hours: Lecture: 3 Levels: Graduate Schedule types: Lecture Department/School: Media & Strategic Comm MC 5753 Media And Elections Prerequisites: Graduate standing. Description: Examination of media's role in the political process with primary emphasis on print and broadcast journalism practices. Meets with MMJ 4753. No credit for students with credit in MMJ 4753. Credit hours: 3 Contact hours: Lecture: 3 Levels: Graduate Schedule types: Lecture

Department/School: Media & Strategic Comm MC 5770 Seminar in Communication Media Prerequisites: Graduate standing.

Description: International communication, media history, legal research, new technology, women and the media, television and children, industrial television, and communication research. Offered for variable credit, 1-3 credit hours, maximum of 9 credit hours. Credit hours: 1-3 Contact hours: Other: 1 Levels: Graduate Schedule types: Independent Study Department/School: Media & Strategic Comm MC 5773 Censorship Prerequisites: Graduate standing. Description: Critical examination of historical and contemporary occurrences of censorship from legal, philosophical, political, religious and sociological perspectives. The course will explore the definition of censorship, the common elements found in all forms of censorship, the rationalizations and justifications for censorship, and the consequences and unintended results of censorship. No credit for students with credit in MMJ 4773. Credit hours: 3 Contact hours: Lecture: 3 Levels: Graduate Schedule types: Lecture

Department/School: Media & Strategic Comm MC 5613 Readings in Mass Communication Prerequisites: Graduate standing.

Description: Readings in Mass Communications is a graduate seminar course designed to expose students to significant books in the field of journalism and mass communication. Students will read from an assigned list of important books and present written and oral reports on a weekly basis. Documentary films on contemporary issues in journalism and mass communication will also be viewed by the class, discussed and critiqued. Credit hours: 3 Contact hours: Lecture: 3 Levels: Graduate Schedule types: Lecture Department/School: Media & Strategic Comm MC 5651 Introduction to Graduate Study in Mass Communications Prerequisites: Graduate standing. Description: Orientation to skills necessary for successful completion of graduate work. Training in library and archival research, academic writing and preparation of research reports, familiarization with theoretical concepts and issues associated with mass communication. Required of all mass communication MS candidates, and prerequisite to MS candidates enrolling in mass communication seminars. Previously offered as MC 5653. Credit hours: 1 Contact hours: Lecture: 1 Levels: Graduate Schedule types: Lecture Department/School: Media & Strategic Comm

Department/School: Media & Strategic Comm MC 5853 Strategic Communication Management

Description: The focus of this course is on an integrated approach to the management of communication in an organization, using theoretical components from both public relations and advertising, but particularly grounded in organizational theory. It highlights 13 themes/issues relevant to strategic communication managers and reviews communication, management, organizational, cultural, philosophical, and paradigm theories. Credit hours: 3 Contact hours: Other: 3 Levels: Graduate Schedule types: Discussion Department/School: Media & Strategic Comm